• 专业概况
• 所属院系
• 中国学生入学要求
• 课程信息

专业概况

在这里学什么？

Advertising majors at Seaver College study a variety of subjects including creative copy writing, multi-media design, media planning and buying, research methods, and managerial techniques. Our unique major is only one of few universities nationwide offering an extensive program in advertising.

Advertising Degree

Advertising is a key form of communication, as it is one of the most important ways companies and organizations inform the public about a product and idea. Our advertising majors learn about product advertising, supporting nonprofit organizations, and making high stakes marketing decisions.

Advertising Program Learning Outcomes

A student who graduates with a major in advertising should be able to:

Describe and analyze/measure/assess the relevant theories, practice, digital ads, legal issues, ethical challenges, faith, and diversity in the fields of advertising and marketing communication. Design effective visual communication for various advertising approaches that combine the use of print, online/digital and other multimedia communication. Create and defend the strategy and execution of an ad campaign for a client(s). Develop advertising media buying and planning strategies.

Advertising Careers

What Can I Do With a Degree in Advertising? Potential Jobs for Advertising Majors

Advertising Consultant

Marketing Research Analyst Art Director

Media Apprentice Associate Editor Media Buyer Client Relationship Representative Photographer Copywriter Product Designer Creative Director Program Coordinator Design Assistant Project Support Specialist Digital Marketing Associate Public Relations Manager Graphic Designer Social Media Manager Marketing Manager Web Content Manager

所属院系

进入哪个院系学习？ Seaver College

中国学生入学要求

为来自中国的学生设计 Students need to have a minimum score of 550 on paper based TOEFL.

课程信息

学制：全日制(4 年)

学费：US$57,750.00 (¥ 373,868) /年

开学时间：预计在八月 2022

申请截止日期：

留学地点：Seaver College24255 Pacific Coast Highway,MALIBU,California,90263, United States